Growing membership through service
22 Aug
By Julie Aubry, Regional Membership Officer at Rotary International
What is Rotary?
“I have no idea.”
“That’s a type of phone, right?”
“Oh, I’ve heard of Rotary. I don’t know what they do though.”
The statements above aren’t uncommon when we ask non-members if they know what Rotary is. We know there’s a lack of awareness in our communities; some parts of the world have been seeing a decline in membership. How can we expect clubs to grow if people don’t know who we are?
I’ve been volunteering since I was a child. I thank my parents and local church for fostering my commitment to service. And yet, having an interest in service from a young age, I never knowingly encountered Rotary throughout middle school, high school, university, and all the way into my late twenties. How did I make it that far without knowing anything about Rotary? While we…
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Service activities and resources: Taking your service project to the next level
21 Aug
By Rotary Service and Engagement staff
This post is part of the ‘Making the Most of Your Membership’ series celebrating Rotary Membership and Club Development Month throughout August.
Rotary is founded on the ideal Service Above Self. It’s rooted within our guiding principles and at the core of club activity. Every day, you take on service projects and initiatives to address local community needs. Although members come from diverse backgrounds representing a cross-section of professionals and business leaders, you work together to advance international understanding, goodwill, and peace through service.
To plan effective projects, it’s important to understand community needs and leverage project resources. Take advantage of the Rotary assets below to help strengthen your initiatives:
• Collaborate with subject matter experts from a Rotarian Action Group (RAG)or lend expertise to empower Rotary members to make their service projects more impactful. RAG members help clubs and districts plan…
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